Meal Insights To Go

NACS consumer survey digs into what drivers want for meals and what they think about your offer.

Meal Insights To Go

July 2024   minute read

By: Jeff Lenard , Adam Rosenblatt

Here’s what we know about consumers today: They’re clearly in a better mood compared to last year, but they’re certainly not in a great mood. They are greatly concerned about issues like inflation and safety (check out “What Consumers Say About Prices, Crime and C-Store Jobs” from the April issue). And consumers will actively seek out your business for food and fuel if you present them with the right price and the right customer experience (see the May 2024 feature “A Parting of the Clouds”).
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Jeff Lenard

Jeff Lenard

Jeff Lenard is NACS vice president of strategic industry initiatives. He can be reached at [email protected].

Adam Rosenblatt

Adam Rosenblatt

Adam Rosenblatt is a founding partner of Bold Decision and works with NACS to develop industry-specific insights from consumer survey data.

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