Consumers

Showing 1 - 9 of 90 items

Magazine Article Date

The C-Store Sports Marketing Playbook

Leaning into sports marketing can be a great way to build loyalty and connect with consumers.

The C-Store Sports Marketing Playbook

October 2025

Get Ready for the Next Generation of Shoppers

What do today’s students want from their convenience store? Campus stores hold some clues.

Get Ready for the Next Generation of Shoppers

October 2025

Building Connections With Store Brand Merch

Devoted fans collect logoed fashion—and more—to promote the convenience brands they love.

Building Connections With Store Brand Merch

October 2025

Shopper Behavior Revealed: From the Pump to the Store

A NACS consumer survey reveals why c-store customers shop inside the store after refueling at the pump.

Shopper Behavior Revealed: From the Pump to the Store

October 2025

Navigating the Customer's Path to the Pump

Although price still matters, more drivers say they will go out of their way to visit their favorite convenience store.

Navigating the Customer's Path to the Pump

September 2025

4 Ways to Adapt to Attract Today’s Nicotine Shopper

Change on the backbar is accelerating, with value and variety top of mind.

4 Ways to Adapt to Attract Today’s Nicotine Shopper

July 2025

Know Your Hybrid, Remote, and Commuter Customers

Nearly a quarter of Americans work remotely, creating opportunities for convenience retailers to capture market share.

Know Your Hybrid, Remote, and Commuter Customers

July 2025

Targeting the GLP-1 Shopper

Attracting these consumers—and their households—means supporting their shopping mission.

Targeting the GLP-1 Shopper

June 2025

Consumers Redefine Convenience as ‘Easy’

C-store shoppers reveal what they consider convenient—and how retailers can meet their needs.

Consumers Redefine Convenience as ‘Easy’

April 2025

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