How Sweet a Scent

Fresh-baked cookies offer impulse buys and image boosters for c-stores.

March 2024 minute read

By: Terri Allan

For the last half dozen years or so, Louisiana’s Y-Not-Stop has offered signature products that have not only resulted in increased impulse sales but also in improved store traffic.

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Terri Allan

Terri Allan is a New Jersey-based freelance writer. She can be reached at [email protected] and on Twitter at @terriallan.

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